Sunday, October 18, 2009

A Multivitamin for Your Dick:
Cialis for Daily Use



Imagine my surprise last night while watching the American League Championship Series to see, mixed in with the commercials for Ford Truck Month, Chevy Truck Month, GMC Truck Month and ads for the insanely titled "Ninja Assassin" (which, the first time they showed it onscreen during the baseball game, I assumed was the name of a new Nissan truck) a commercial for Cialis FOR DAILY USE.

Apparently 36 hours of delicious boner time isn't enough for these greedy middle aged men. They want to be able to have sex whenever they feel like it. Well, lucky for them the geniuses over at Lilly have come up with a solution: Cialis for daily use. It's like a multivitamin--for your dick!


graph from Cialis for Healthcare Providers

As in take a pill every single day for erectile dysfunction. The helpful graph above, from Cialis' website for healthcare providers, shows you the percent of intercourse attempts that were "successful" for ED patients using Cialis for daily use, but it doesn't tell you how many times they attempted to have sex. Or what "successful" means beyond "cock got hard."

Cialis' selling point over Levitra and Viagra has been that it lasts for 36 hours, so you can take it and have from Friday night to Sunday morning to have "successful" sex. None of that four hour window stuff you get with Viagra. Taking this pill every day sounds suspiciously like a way for Lilly, Cialis' manufacturer, to just sell the same medication with a new label and continue to get insurance companies to pay them tons of cash.

Mind you that Cialis for "occasional" use comes in two doses: 10mg and 20mg. The higher dose pills run about $16 apiece and the 2.5mg and 5mg pills, those indicated for daily use, are $133.97 for 30 pills, about a month's worth. The cost breakdown works like this: If you have sex, say, twice a week using the higher dose of Cialis, that's gonna run you $128. Sex twice a week is about average for the non-ED population so I have a hard time believing that taking Cialis every day is going to result in significantly more sex than that which means that this drug is meeting a psychological need--a man's desire not to have to "medicate" himself to have sex "successfully."

While I really sympathize with the guys who have a hard time getting it up as they age--really, as a man, what else do you have to do?--the prospect of taking a medication every single day so that you can have more sex than, let's be honest, you're actually going to have seems pretty ridiculous.

But boners are priceless.

19 comments:

Neil Sinhababu said...

Or what "successful" means beyond "cock got hard."

It will soon be revealed that the drug causes you to compulsively fuck yourself in the ear, which was considered successful intercourse for the purposes of the study.

Goose said...

You are fucking (pun intended) heelarious, lady. We should put on a show!

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